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Reading: Psalm 143:11-12
For your name’s sake, LORD, preserve my life;
in your righteousness,
bring me out of trouble.
In your unfailing love,
silence my enemies;
destroy all my foes,
for I am your servant (NIV). *
Deer on Farm

Are you proud of your family name? To be honest on most days my family name is not a top of mind thought. But if I scratch beneath the surface, I must admit my name is important to me. I am sure your name is important to you as well. Why would that be?

The simple answer is because your name is directly linked to your reputation. A good reputation is built over a lifetime, but it can be ruined in a careless moment. The following proverb sums up the value of having a good reputation: A good name is more desirable than great riches; to be esteemed is better than silver or gold (Proverbs 22:1).

Both individuals and corporations will go to extraordinary lengths to protect their name. Walmart sued a small, family-run wool business in Canada called Woolmart, because they argued the name could be confused with Walmart. The big multinational won even though Woolmart had registered its legal name several years before Walmart opened its first store in Canada.

In today’s final reading from Psalm 143, David makes this plea: For your name’s sake, LORD, preserve my life; in your righteousness, bring me out of trouble. In your unfailing love, silence my enemies; destroy all my foes, for I am your servant. 

Will the LORD go to extraordinary lengths to uphold His name? Absolutely. When the Son of God was slandered before Pilate and then sentenced to death as a common criminal, the LORD God parted the heavens and rendered His judgment. He shook the earth, reversed death and brought Jesus back to life. For the sake of His name, the LORD would not allow His Son to remain in the mud and mire of death and disrepute.

David bases his appeal to the Almighty on his role as a servant of God. In essence David is saying, “Come to my rescue because I am your servant. LORD, your good name will be defamed, if you don’t help me.”

Why should God answer my prayers—your prayers? Are you closely associated with the LORD? Have you fully identified with Him? Are you His servant—His child? Does the LORD’s reputation hinge on the conduct and the outcome of your life? Will He answer your prayers for the sake of His good name? How closely are you linked to God? Is He your Father or a casual acquaintance?

Response: LORD God, please help me. I am your child. I identify with you. My Savior and Lord, for your name’s sake I want to live a life that is pleasing to you and brings honor to the name of Christ. Amen.

Your Turn: Can others clearly see that you have identified yourself as a Christ follower? What evidence might they find?



Please pray for the people of Ukraine!

Volume I of Psalms 365: Develop a Life of Worship and Prayer won the Best Book of the Year Award from The Word Guild, and Volume II has won the Best Devotional of the Year Award. For those who love God’s word, this three-book series is an ideal way to daily meet with the Lord. To purchase or for a closer look click here.

Vol III 2021-07-17 at 8.15.36 AM